I work for an SEO business.
We have started doing more and more web builds for cannabis dispensaries.
At first 90% of the business was focused on doing HVAC marketing. Now we do cannabis dispensary marketing. I really like working with cannabis dispensaries more than HVAC dealers. The owners of each business are very different. HVAC dealers are older men that aren’t familiar with social media and internet marketing. It is a problem that they don’t know what they are paying for. They usually provide pictures that are blurry and too small. They have big ideas on what the web design should look like. They don’t even get what SEO stands for. Typically a HVAC dealer has a nephew or son that originally made the website. It is always a problem. Cannabis dispensary owners are much younger and more familiar with web builds. They also have better pictures, workable links, on site menus and social media presence already. They understand why SEO is good for them. It is a breeze working with these dealers. There also seems to be quite a bit of money in cannabis. Payments from these people are never an issue. If there is a service that costs money, but will add value to their business, they will add it no problem. Cannabis is new, modern and with the times. I love working with these types of customers. My SEO business is slowly moving towards only cannabis clients. It is a way better way to work and the people are friendly overall.